Loop Capital upgraded shares of comScore (NASDAQ:SCOR) from a hold rating to a buy rating in a research report report published on Monday, AnalystRatings.net reports. The firm currently has $4.00 price target on the stock, up from their prior price target of $3.00.
Several other equities research analysts have also recently weighed in on the company. Needham & Company LLC reiterated a buy rating and issued a $6.00 price objective on shares of comScore in a report on Tuesday, November 10th. Zacks Investment Research cut comScore from a buy rating to a sell rating in a report on Wednesday, December 23rd.
Shares of SCOR stock opened at $3.28 on Monday. The stock has a market capitalization of $238.74 million, a PE ratio of -4.05 and a beta of 0.85. comScore has a 1-year low of $1.80 and a 1-year high of $5.51. The business has a 50-day moving average of $2.41 and a 200 day moving average of $2.27. The company has a debt-to-equity ratio of 0.84, a current ratio of 0.80 and a quick ratio of 0.80.
Hedge funds and other institutional investors have recently added to or reduced their stakes in the business. BlackRock Inc. raised its position in shares of comScore by 1.8% in the 3rd quarter. BlackRock Inc. now owns 3,893,078 shares of the company’s stock worth $7,941,000 after acquiring an additional 70,653 shares in the last quarter. Royce & Associates LP increased its position in comScore by 28.0% during the 3rd quarter. Royce & Associates LP now owns 2,282,229 shares of the company’s stock valued at $4,656,000 after buying an additional 499,341 shares in the last quarter. State Street Corp increased its position in comScore by 6.3% during the 3rd quarter. State Street Corp now owns 1,218,560 shares of the company’s stock valued at $2,486,000 after buying an additional 72,641 shares in the last quarter. Acadian Asset Management LLC increased its position in comScore by 77.3% during the 3rd quarter. Acadian Asset Management LLC now owns 345,431 shares of the company’s stock valued at $704,000 after buying an additional 150,605 shares in the last quarter. Finally, Bank of New York Mellon Corp increased its position in comScore by 6.6% during the 2nd quarter. Bank of New York Mellon Corp now owns 253,888 shares of the company’s stock valued at $787,000 after buying an additional 15,746 shares in the last quarter. Institutional investors and hedge funds own 74.28% of the company’s stock.
comScore Company Profile
comScore, Inc operates as an information and analytics company that measures audiences, consumer behavior, and advertising across media platforms worldwide. The company offers ratings and planning products and services, including Media Metrix and Mobile Metrix, which measure Websites and apps on computers, smartphones, and tablets; Video Metrix that delivers unduplicated measurement of digital video consumption, as well as provides TV-comparable reach and engagement metrics, and audience demographics; Plan Metrix, which offers an understanding of consumer lifestyle; validated Campaign Essentials (vCE) that validates whether digital ad impressions are visible to humans, identifies those that are fraudulent, and verifies that ads are shown in brand safe content and delivered to the right audience targets; and Campaign Ratings, which expands upon vCE's verification, as well as provides unduplicated reporting to negotiate and evaluate campaigns across media platforms.
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