Harley-Davidson (NYSE:HOG) Coverage Initiated at Morgan Stanley

Equities research analysts at Morgan Stanley began coverage on shares of Harley-Davidson (NYSE:HOG) in a report released on Tuesday, Marketbeat.com reports. The firm set an “overweight” rating and a $50.00 price target on the stock. Morgan Stanley’s price target suggests a potential upside of 28.11% from the company’s current price.

HOG has been the topic of a number of other reports. Bank of America upped their target price on shares of Harley-Davidson from $50.00 to $55.00 and gave the company a “buy” rating in a report on Thursday, March 14th. Citigroup raised their target price on shares of Harley-Davidson from $36.00 to $37.00 and gave the stock a “neutral” rating in a research report on Tuesday, February 27th. UBS Group boosted their price target on Harley-Davidson from $29.00 to $39.00 and gave the company a “neutral” rating in a report on Friday, February 16th. DA Davidson increased their price target on Harley-Davidson from $42.00 to $49.00 and gave the stock a “buy” rating in a research note on Thursday, April 11th. Finally, BMO Capital Markets lifted their price target on Harley-Davidson from $45.00 to $50.00 and gave the company an “outperform” rating in a report on Wednesday, April 3rd. Three equities research analysts have rated the stock with a hold rating and five have given a buy rating to the company’s stock. According to MarketBeat.com, the company presently has a consensus rating of “Moderate Buy” and a consensus price target of $47.14.

Harley-Davidson Trading Up 2.6 %

Shares of HOG opened at $39.03 on Tuesday. The company has a debt-to-equity ratio of 1.53, a current ratio of 1.53 and a quick ratio of 1.25. Harley-Davidson has a 1-year low of $25.43 and a 1-year high of $44.16. The stock has a market cap of $5.25 billion, a price-to-earnings ratio of 8.10, a price-to-earnings-growth ratio of 2.50 and a beta of 1.43. The firm has a 50 day simple moving average of $39.86 and a 200-day simple moving average of $34.81.

Harley-Davidson (NYSE:HOG) last released its quarterly earnings results on Thursday, February 8th. The company reported $0.18 earnings per share for the quarter, topping the consensus estimate of $0.04 by $0.14. Harley-Davidson had a return on equity of 22.00% and a net margin of 12.11%. The company had revenue of $791.65 million during the quarter, compared to the consensus estimate of $875.29 million. During the same quarter last year, the business posted $0.28 earnings per share. Harley-Davidson’s revenue was down 13.8% compared to the same quarter last year. Equities analysts forecast that Harley-Davidson will post 4.19 EPS for the current fiscal year.

Institutional Investors Weigh In On Harley-Davidson

Large investors have recently modified their holdings of the stock. Quadrant Capital Group LLC grew its position in Harley-Davidson by 95.0% in the fourth quarter. Quadrant Capital Group LLC now owns 788 shares of the company’s stock valued at $29,000 after acquiring an additional 384 shares in the last quarter. BKM Wealth Management LLC acquired a new stake in Harley-Davidson during the 4th quarter valued at $36,000. Principal Securities Inc. purchased a new stake in Harley-Davidson during the 4th quarter worth $38,000. Lindbrook Capital LLC increased its stake in Harley-Davidson by 66.7% during the 4th quarter. Lindbrook Capital LLC now owns 1,057 shares of the company’s stock worth $39,000 after buying an additional 423 shares during the period. Finally, Future Financial Wealth Managment LLC acquired a new position in Harley-Davidson in the 1st quarter worth $39,000. Institutional investors and hedge funds own 85.10% of the company’s stock.

About Harley-Davidson

Harley-Davidson, Inc manufactures and sells motorcycles in the United States and internationally. The company operates in three segments: Harley-Davidson Motor Company, LiveWire, and Harley-Davidson Financial Services. The Harley-Davidson Motor Company segment designs, manufactures, and sells motorcycles, including cruiser, trike, touring, standard, sportbike, adventure, and dual sport, as well as motorcycle parts, accessories, and apparel, as well as licenses its trademarks and related services.