PSQ (PSQH) & Its Peers Head-To-Head Contrast

PSQ (NYSE:PSQH) is one of 32 publicly-traded companies in the “Advertising” industry, but how does it weigh in compared to its rivals? We will compare PSQ to similar businesses based on the strength of its dividends, analyst recommendations, risk, institutional ownership, profitability, valuation and earnings.

Insider and Institutional Ownership

17.3% of PSQ shares are held by institutional investors. Comparatively, 30.5% of shares of all “Advertising” companies are held by institutional investors. 32.1% of PSQ shares are held by insiders. Comparatively, 18.7% of shares of all “Advertising” companies are held by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company will outperform the market over the long term.

Valuation and Earnings

This table compares PSQ and its rivals gross revenue, earnings per share (EPS) and valuation.

	Gross Revenue	Net Income	Price/Earnings Ratio
PSQ	$5.69 million	-$53.33 million	-0.14
PSQ Competitors	$1.14 billion	$226.72 million	-1.73

PSQ’s rivals have higher revenue and earnings than PSQ. PSQ is trading at a higher price-to-earnings ratio than its rivals, indicating that it is currently more expensive than other companies in its industry.

Volatility and Risk

PSQ has a beta of 0.36, meaning that its stock price is 64% less volatile than the S&P 500. Comparatively, PSQ’s rivals have a beta of 1.02, meaning that their average stock price is 2% more volatile than the S&P 500.

Profitability

This table compares PSQ and its rivals’ net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
PSQ	-674.94%	-762.28%	-62.43%
PSQ Competitors	-66.42%	-107.16%	-16.79%

Analyst Recommendations

This is a summary of current ratings for PSQ and its rivals, as provided by MarketBeat.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
PSQ	0	0	2	0	3.00
PSQ Competitors	268	566	669	23	2.29

PSQ presently has a consensus target price of $7.50, suggesting a potential upside of 125.23%. As a group, “Advertising” companies have a potential upside of 109.18%. Given PSQ’s stronger consensus rating and higher probable upside, equities research analysts clearly believe PSQ is more favorable than its rivals.

Summary

PSQ rivals beat PSQ on 8 of the 13 factors compared.

About PSQ

PSQ Holdings, Inc., together with its subsidiaries, operates an online marketplace through advertising and eCommerce in the United States. It operates through two segments, Marketplace and Brands segments. The PSQ platform is accessible through its mobile application and website. The company also sells diapers and wipes to mothers online under the EveryLife brand name. PSQ Holdings, Inc. is headquartered in West Palm Beach, Florida.