Creative Realities, Inc. (NASDAQ:CREX) Major Shareholder Laurence W. Lytton Acquires 10,000 Shares of Stock

Creative Realities, Inc. (NASDAQ:CREX) major shareholder Laurence W. Lytton purchased 10,000 shares of Creative Realities stock in a transaction dated Tuesday, December 12th. The shares were bought at an average price of $1.90 per share, with a total value of $19,000.00. Following the completion of the transaction, the insider now owns 1,052,204 shares in the company, valued at approximately $1,999,187.60. This trade represents a 0.00 % increase in their position. The transaction was disclosed in a document filed with the SEC, which is available through this hyperlink. Major shareholders that own more than 10% of a company’s stock are required to disclose their sales and purchases with the SEC.

Creative Realities Price Performance

NASDAQ CREX opened at $4.55 on Thursday. The business has a 50 day moving average price of $4.46 and a 200 day moving average price of $4.19. The company has a market capitalization of $47.53 million, a P/E ratio of -21.67 and a beta of 3.26. Creative Realities, Inc. has a 1-year low of $1.64 and a 1-year high of $5.20.

Creative Realities (NASDAQ:CREX) last announced its quarterly earnings results on Wednesday, August 14th. The company reported ($0.06) earnings per share for the quarter, meeting analysts’ consensus estimates of ($0.06). Creative Realities had a positive return on equity of 0.23% and a negative net margin of 2.40%. The business had revenue of $13.12 million during the quarter, compared to analysts’ expectations of $12.90 million. During the same quarter last year, the business posted ($0.19) earnings per share. On average, research analysts expect that Creative Realities, Inc. will post -0.07 earnings per share for the current fiscal year.

Institutional Trading of Creative Realities

Several institutional investors and hedge funds have recently modified their holdings of CREX. Essex Investment Management Co. LLC purchased a new position in shares of Creative Realities during the 3rd quarter worth approximately $118,000. Dimensional Fund Advisors LP grew its holdings in Creative Realities by 370.9% during the 2nd quarter. Dimensional Fund Advisors LP now owns 49,020 shares of the company’s stock valued at $230,000 after buying an additional 38,610 shares during the last quarter. Finally, Thompson Siegel & Walmsley LLC purchased a new position in Creative Realities during the second quarter worth $206,000. Hedge funds and other institutional investors own 41.32% of the company’s stock.

About Creative Realities

Creative Realities, Inc, together with its subsidiaries, provides digital marketing technology and solutions in the United States and internationally. It offers digital signage and media solutions to enhance communications in a wide-ranging variety of out-of-home environments. The company’s solutions include digital merchandising systems and omni-channel customer engagement systems; interactive digital shopping assistants; advisors and kiosks; and other interactive marketing technologies, such as mobile, social media, point-of-sale transactions, beaconing, and web-based media that enables its customers to engage with their consumers.