Critical Review: Klaviyo (KVYO) vs. Its Peers

Klaviyo (NYSE:KVYOGet Free Report) is one of 455 public companies in the “Prepackaged software” industry, but how does it weigh in compared to its peers? We will compare Klaviyo to similar businesses based on the strength of its institutional ownership, profitability, earnings, analyst recommendations, risk, dividends and valuation.

Analyst Recommendations

This is a breakdown of current ratings and target prices for Klaviyo and its peers, as reported by MarketBeat.com.

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Klaviyo 0 3 15 0 2.83
Klaviyo Competitors 2356 15910 31294 872 2.61

Klaviyo currently has a consensus target price of $37.29, suggesting a potential downside of 5.92%. As a group, “Prepackaged software” companies have a potential upside of 14.05%. Given Klaviyo’s peers higher probable upside, analysts plainly believe Klaviyo has less favorable growth aspects than its peers.

Volatility & Risk

Klaviyo has a beta of 1.12, indicating that its stock price is 12% more volatile than the S&P 500. Comparatively, Klaviyo’s peers have a beta of 0.47, indicating that their average stock price is 53% less volatile than the S&P 500.

Valuation and Earnings

This table compares Klaviyo and its peers gross revenue, earnings per share (EPS) and valuation.

Gross Revenue Net Income Price/Earnings Ratio
Klaviyo $809.63 million -$308.23 million -28.11
Klaviyo Competitors $2.14 billion $337.16 million -5.79

Klaviyo’s peers have higher revenue and earnings than Klaviyo. Klaviyo is trading at a lower price-to-earnings ratio than its peers, indicating that it is currently more affordable than other companies in its industry.

Profitability

This table compares Klaviyo and its peers’ net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
Klaviyo -42.15% -32.19% -27.22%
Klaviyo Competitors -59.96% -10.46% -7.87%

Institutional and Insider Ownership

45.4% of Klaviyo shares are held by institutional investors. Comparatively, 56.9% of shares of all “Prepackaged software” companies are held by institutional investors. 53.2% of Klaviyo shares are held by company insiders. Comparatively, 18.9% of shares of all “Prepackaged software” companies are held by company insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company will outperform the market over the long term.

Summary

Klaviyo peers beat Klaviyo on 8 of the 13 factors compared.

Klaviyo Company Profile

(Get Free Report)

Klaviyo, Inc., a technology company, provides a software-as-a-service platform in the United States, other Americas, the Asia-Pacific, Europe, the Middle East, and Africa. The company offers Klaviyo, a cloud-native platform for data store, segmentation engine, campaigns and flows, and messaging infrastructure. It also provides email to send personalized marketing emails, including drag-and-drop email templates to edit and customize pre-built templates; email campaigns and automations with smart send time features, generative artificial intelligence for subject line creation, A/B testing tools, and consumer list segmentation; short message services to send targeted marketing text messages to consumers, as well as built-in contact cards to ensure that texts does not appear as random numbers; and push, a personalized push notification to engage with consumer. In addition, the company offers other applications, such as reviews, which collect product reviews; and customer data platform that allows to manage, deploy, transform, and sync data. It serves its products to entrepreneurs, small and medium-sized businesses to mid-market businesses, and enterprises. The was incorporated in 2012 and is headquartered in Boston, Massachusetts.

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