Comparing HeartCore Enterprises (NASDAQ:HTCR) and LiveRamp (NYSE:RAMP)

HeartCore Enterprises (NASDAQ:HTCR) and LiveRamp (NYSE:RAMP) are both small-cap computer and technology companies, but which is the better business? We will contrast the two businesses based on the strength of their risk, valuation, dividends, institutional ownership, analyst recommendations, earnings and profitability.

Analyst Recommendations

This is a breakdown of recent ratings and target prices for HeartCore Enterprises and LiveRamp, as provided by MarketBeat.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
HeartCore Enterprises	0	0	0	0	0.00
LiveRamp	0	2	5	0	2.71

LiveRamp has a consensus target price of $39.71, indicating a potential upside of 23.54%. Given LiveRamp’s stronger consensus rating and higher probable upside, analysts clearly believe LiveRamp is more favorable than HeartCore Enterprises.

Risk & Volatility

HeartCore Enterprises has a beta of 1.74, suggesting that its stock price is 74% more volatile than the S&P 500. Comparatively, LiveRamp has a beta of 0.96, suggesting that its stock price is 4% less volatile than the S&P 500.

Profitability

This table compares HeartCore Enterprises and LiveRamp’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
HeartCore Enterprises	16.25%	65.33%	22.92%
LiveRamp	0.40%	1.25%	0.98%

Earnings and Valuation

This table compares HeartCore Enterprises and LiveRamp”s gross revenue, earnings per share and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
HeartCore Enterprises	$21.85 million	1.43	-$4.19 million	$0.24	6.21
LiveRamp	$659.66 million	3.18	$11.88 million	$0.05	643.05

LiveRamp has higher revenue and earnings than HeartCore Enterprises. HeartCore Enterprises is trading at a lower price-to-earnings ratio than LiveRamp, indicating that it is currently the more affordable of the two stocks.

Institutional & Insider Ownership

1.7% of HeartCore Enterprises shares are held by institutional investors. Comparatively, 93.8% of LiveRamp shares are held by institutional investors. 64.2% of HeartCore Enterprises shares are held by company insiders. Comparatively, 3.4% of LiveRamp shares are held by company insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company is poised for long-term growth.

Summary

LiveRamp beats HeartCore Enterprises on 8 of the 14 factors compared between the two stocks.

About HeartCore Enterprises

HeartCore Enterprises, Inc., a software development company, provides Software as a Service solutions to enterprise customers in Japan and internationally. Its customer experience management platform includes marketing, sales, service, and content management systems, as well as other tools and integrations, which enable companies to enhance the customer experience and drive engagement. The company also operates a digital transformation business that offers customers with robotics process automation, process mining, and task mining to accelerate the digital transformation of enterprises. In addition, it provides consulting services; and education, services, and support solutions. The company was founded in 2009 and is headquartered in Tokyo, Japan.

About LiveRamp

LiveRamp Holdings, Inc., a technology company, operates a data collaboration platform in the United States, Europe, the Asia-Pacific, and internationally. The company operates LiveRamp Data Collaboration platform enables an organization to unify customer and prospect data to build a single view of the customer in a way that protects consumer privacy. Its platform supports various people-based marketing solutions, including data collaboration, activation, measurement and analytics, identity, and data marketplace. The company sells its solutions to enterprise marketers, agencies, marketing technology providers, publishers, and data providers in various industry verticals, such as financial, insurance and investment services, retail, automotive, telecommunications, high tech, consumer packaged goods, healthcare, travel, entertainment, and non-profit. The company was formerly known as Acxiom Holdings, Inc. and changed its name to LiveRamp Holdings, Inc. in October 2018. The company was incorporated in 2018 and is headquartered in San Francisco, California.